Understanding Royalties, Rights, and Revenue
Once your book is out in the world, how do you ensure it works for you? This session demystifies publishing contracts, royalties, and rights so you can make informed choices about your book’s financial and creative future.
Live video conference: This workshop will be held via our online video conferencing platform, Zoom. You can view brief tutorials on using the platform here. On the start date or the day before, participants will receive an email with login info (please check your spam if you don’t see it).
In this workshop you’ll learn:
- Developing an author platform that attracts and engages readers
- Understanding the differences in publicity for traditional, hybrid, and self-published books
- Creating a strategic 12-month marketing and launch calendar
- Building and mobilizing a launch team to generate early buzz
- Defining what success means for you—sales, visibility, credibility, or impact
Time requirements
- No time required outside of class.
Materials
- All reading materials will be provided.
Who should take this workshop?
- This workshop is designed for authors preparing to publish or recently published writers who want to build visibility and connect their books with readers. It’s ideal for writers navigating any publishing path—traditional, hybrid, or self-published—who want clear, practical strategies to market their work and create lasting impact.
If you need an accommodation for this workshop, please contact us at access@writer.org. We will attempt to fulfill all requests, but advance notice is necessary to arrange for some accessibility services.
